The time has come. Electronic world evolves. Humans and data have become closer. They will become one. Technology was supposed to make our lives easier. Instead our lives grew more complicated. It was supposed to liberate us. Instead it enslaved us. It’s time we demand a change.
Created for Else Mobile Phones as half viral campaign, half official website content and commissioned by The Visionaire Group in LA. ‘The Time Has Come’ acts as an intro for the new mobile device. The entire campaign was shot on location in downtown LA and California. (via vimeo.)